Grapevine is the leading platform for brands to fully own the influencer marketing channel. Use our award winning platform or partner with our agency team for full service strategy and program execution.

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Grapevine Network ® 158,997
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YouTube Subscribers 1,214,170,817
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Instagram Followers 612,773,951

Brands we’ve worked with

We created Grapevine after seeing first hand how challenging influencer marketing programs were to design, run, and scale.

QdobaLGL'OrealDermablendWallgreensAutoTraderTweezerManSmile SciencesIbottaGrazeLiving ProofOgilvy MatherPacificaWantableLovepopPolyvoreIPGPurinaScentbirdCasper

How Grapevine works

  1. Step 1

    Create your campaign

    Submit your creative brief to our marketplace and start receiving unique pitches from creators.

  2. Step 2

    Choose your creators

    Work with interested creators to agree on price, upload date, and expectations.

  3. Step 3

    Track results

    Creators submit their content for review. Once approved you’ll be able to see detailed analytics, including sales!

More on how Grapevine works

Identify the right talent

Start by setting your budget, goals, and demographic requirements to narrow down creators. Add your product image and description and launch your campaign into our marketplace. From there, review proposals from creators and send invites to others who stand out.

New Campaign View

Find your audience

Filter by content topics, audience demo, cost, and past performance, to name a few.


Go cross platform

You can now amplify your results with access to both YouTube and Instagram creators.


Access reviews from marketers like you

Don’t take our word for it. Read reviews from real marketers like you who have worked with talent.

Browse Creators View

Engage and book creative talent

Discuss any details or proposal changes in our real-time message center. Book talent directly through Grapevine and let creators get to work. Content is then submitted directly through our platform for your approval!


In-platform payments and escrow

Safely book creators and use our free escrow to release funds once content goes live.


Easily manage engagements

Track packages, see when content is scheduled, approve submissions, and leave reviews.


Ensure your message is on point

Approve content or make revisions. Rest easy with programmatic FTC compliance monitoring.


Track impressions, interactions, clicks and conversions

Grapevine’s platform provides deep insights into the actual performance of content, including the number of sales or signups that each creator is generating for your business. Filter by top performers and use your "find similar" tool to refine and book top performing talent for your brand.

Campaign Results View

Track Sales

Install our conversion tracking to see real-time sales and signups from your branded content.


Identify Top Performers

Sort and analyze your data to see which creators are producing the best results.


Reporting and Analytics

Export your data to share it with your team or benchmark against marketing programs.


Trust & Safety

Our end-to-end system and expert community team will ensure that your content is on brand and on time.


Active Compliance Monitoring

Grapevine keeps brands and creators protected with proprietary FTC compliance monitoring that tracks all content to ensure that proper disclosures are present at all times.


Secure Payments

Grapevine holds funds safely in escrow while creators are producing content.

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